:root {
  /* Paleta cromática aprobada de PULSA */
  --blanco-sistema: #F6F4EF;
  --grafito-pulso: #1D1D1B;
  --gris-interfaz: #B8B6B0;
  --arena-digital: #D8D0C3;
  --terracota-activa: #C94F3D;

  /* Tipografía suiza */
  --font-primary: "Helvetica Neue", Helvetica, "Neue Haas Grotesk", Arial, sans-serif;
  
  /* Sistema de grilla y adaptabilidad responsiva */
  --grid-max: 1440px;
  --page-padding: clamp(32px, 6vw, 96px);
  --grid-gutter: 24px;
  --section-padding: clamp(140px, 12vw, 200px);
  
  /* Detalles visuales */
  --activation-line-width: clamp(120px, 18vw, 260px);
  --transition-smooth: cubic-bezier(0.16, 1, 0.3, 1);
  --transition-duration: 900ms;
}

/* Reset y Normalización */
* {
  box-sizing: border-box;
  margin: 0;
  padding: 0;
}

html {
  scroll-behavior: smooth;
  background-color: var(--blanco-sistema);
  color: var(--grafito-pulso);
  font-family: var(--font-primary);
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}

body {
  overflow-x: hidden;
  background-color: var(--blanco-sistema);
}

/* Enlaces y reset de botones */
a {
  color: inherit;
  text-decoration: none;
}

/* Foco interactivo accesible por teclado */
a:focus-visible,
button:focus-visible,
.btn:focus-visible,
.nav-link:focus-visible,
.btn-header:focus-visible {
  outline: 2px solid var(--terracota-activa);
  outline-offset: 4px;
}

/* Layout General / Grilla de fondo interactiva casi invisible */
.site-wrapper {
  position: relative;
  width: 100%;
  min-height: 100vh;
  display: flex;
  flex-direction: column;
}

/* Grilla técnica editorial (0.04 de opacidad) */
.technical-grid {
  position: absolute;
  top: 0;
  left: 50%;
  transform: translateX(-50%);
  width: 100%;
  max-width: var(--grid-max);
  height: 100%;
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  gap: var(--grid-gutter);
  padding: 0 var(--page-padding);
  pointer-events: none;
  z-index: 0;
}

.grid-col {
  border-left: 1px solid var(--gris-interfaz);
  opacity: 0.035; /* Atenuado entre 20% y 35% */
  height: 100%;
}

.grid-col:last-child {
  border-right: 1px solid var(--gris-interfaz);
}

/* Contenedor estándar de secciones */
.section-container {
  width: 100%;
  max-width: var(--grid-max);
  margin: 0 auto;
  padding: 0 var(--page-padding);
  position: relative;
  z-index: 2;
}

/* Sistema de columnas fluido */
.grid-12 {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  gap: var(--grid-gutter);
}

.col-span-12 { grid-column: span 12; }
.col-span-8 { grid-column: span 8; }
.col-span-4 { grid-column: span 4; }

/* Alternancia de fondos para generar tensión y ritmo */
.bg-arena {
  background-color: var(--arena-digital);
}

/* 01 / Header */
.site-header {
  position: absolute;
  top: 0;
  left: 0;
  width: 100%;
  z-index: 10;
  padding-top: clamp(24px, 4vw, 44px);
}

.header-container {
  max-width: var(--grid-max);
  margin: 0 auto;
  padding: 0 var(--page-padding);
  display: grid;
  grid-template-columns: minmax(120px, 1fr) auto minmax(120px, 1fr);
  align-items: center;
}

.wordmark {
  font-size: clamp(20px, 1.8vw, 24px);
  font-weight: 700;
  letter-spacing: 0.04em;
  line-height: 1;
  text-transform: uppercase;
}

.wordmark .active-dot {
  color: var(--terracota-activa);
  display: inline-block;
  transform: scale(1.15);
  transform-origin: center bottom;
  margin-left: 0.08em;
}

.site-nav {
  display: flex;
  gap: clamp(20px, 3.5vw, 44px);
  align-items: center;
}

.nav-link {
  font-size: 11px;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.13em;
  color: rgba(29, 29, 27, 0.6);
  padding: 8px 0;
  transition: color 0.3s var(--transition-smooth);
  position: relative;
}

.nav-link:hover {
  color: var(--grafito-pulso);
}

.nav-link::after {
  content: "";
  position: absolute;
  bottom: 0;
  left: 0;
  width: 100%;
  height: 1px;
  background-color: var(--terracota-activa);
  transform: scaleX(0);
  transform-origin: right center;
  transition: transform 0.3s var(--transition-smooth);
}

.nav-link:hover::after {
  transform: scaleX(1);
  transform-origin: left center;
}

.header-action {
  justify-self: end;
}

/* Botón Header */
.btn-header {
  display: inline-flex;
  align-items: center;
  font-size: 11px;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.12em;
  border: 1px solid rgba(29, 29, 27, 0.25);
  border-radius: 999px;
  padding: 10px 22px;
  position: relative;
  overflow: hidden;
  background-color: transparent;
  transition: border-color 0.3s ease, padding 0.3s var(--transition-smooth);
}

.btn-header .btn-text {
  position: relative;
  z-index: 2;
}

.btn-header .btn-dot {
  position: absolute;
  right: 14px;
  top: 50%;
  width: 5px;
  height: 5px;
  background-color: var(--terracota-activa);
  border-radius: 50%;
  opacity: 0;
  transform: translateY(-50%) translateX(-8px);
  transition: opacity 0.3s ease, transform 0.3s var(--transition-smooth);
  z-index: 2;
}

.btn-header:hover {
  border-color: rgba(29, 29, 27, 0.85);
  padding-right: 30px;
}

.btn-header:hover .btn-dot {
  opacity: 1;
  transform: translateY(-50%) translateX(0);
}

/* 02 / Hero Section (Impacto Tipográfico Monumental - Ref 01) */
.hero-section {
  position: relative;
  min-height: 100svh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding-top: 120px;
  padding-bottom: 60px;
}

.hero-container {
  display: flex;
  flex-direction: column;
  height: 100%;
  justify-content: space-between;
  flex-grow: 1;
}

.hero-meta {
  display: flex;
  justify-content: space-between;
  width: 100%;
  margin-top: 20px;
  margin-bottom: clamp(48px, 8vh, 100px);
}

.signage-tag {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: rgba(29, 29, 27, 0.45);
}

.hero-content {
  flex-grow: 1;
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: flex-start;
  max-width: 1180px;
}

/* H1 Monumental e Interlineado Editorial Compacto */
.hero-title {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  margin-bottom: 24px;
  line-height: 0.96;
}

.line-mask {
  overflow: hidden;
  display: block;
  padding-bottom: 0.1em;
  margin-bottom: -0.1em;
}

.title-line {
  display: block;
  font-size: clamp(52px, 7.5vw, 118px);
  letter-spacing: -0.04em;
  line-height: 1.02;
  will-change: transform, opacity;
}

.font-bold { font-weight: 700; }
.font-regular { font-weight: 400; }
.font-medium { font-weight: 500; }

.font-oblique {
  font-style: italic;
  font-weight: 400;
}

.hero-title .active-dot {
  font-size: 0.95em;
  margin-left: 0.05em;
  color: var(--terracota-activa);
}

/* Línea de activación animada horizontal independiente */
.hero-activation-line-container {
  margin-top: 20px;
  margin-bottom: 36px;
  height: 2px;
  display: flex;
  align-items: center;
}

.hero-activation-line {
  width: var(--activation-line-width);
  height: 2px;
  background-color: var(--terracota-activa);
  transform-origin: left center;
  opacity: 0;
  transform: scaleX(0);
  animation: pulsaLineReveal 950ms var(--transition-smooth) forwards;
  animation-delay: 1.5s;
  will-change: transform, opacity;
}

@keyframes pulsaLineReveal {
  0% {
    opacity: 0;
    transform: scaleX(0);
  }
  20% {
    opacity: 1;
  }
  100% {
    opacity: 1;
    transform: scaleX(1);
  }
}

.hero-bajada {
  font-size: clamp(19px, 2.2vw, 25px);
  font-weight: 400;
  line-height: 1.42;
  color: rgba(29, 29, 27, 0.8);
  max-width: 720px;
  margin-bottom: 48px;
}

.hero-actions {
  display: flex;
  gap: 16px;
  margin-bottom: 40px;
}

/* Botones y CTAs */
.btn {
  display: inline-flex;
  align-items: center;
  font-size: 11px;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.12em;
  padding: 16px 36px;
  border-radius: 999px;
  position: relative;
  overflow: hidden;
  transition: border-color 0.3s ease, background-color 0.3s ease, color 0.3s ease;
}

.btn-primary {
  border: 1px solid rgba(29, 29, 27, 0.85);
  color: var(--grafito-pulso);
  background-color: transparent;
  padding-right: 52px;
}

.btn-secondary {
  border: 1px solid rgba(29, 29, 27, 0.2);
  color: rgba(29, 29, 27, 0.7);
  background-color: transparent;
}

.btn .btn-text {
  position: relative;
  z-index: 2;
}

.btn .btn-dot {
  position: absolute;
  right: 22px;
  top: 50%;
  width: 6px;
  height: 6px;
  background-color: var(--terracota-activa);
  border-radius: 50%;
  opacity: 0;
  transform: translateY(-50%) translateX(-8px);
  transition: opacity 0.3s ease, transform 0.3s var(--transition-smooth);
  z-index: 2;
}

/* Interacciones sin Layout Shift */
.btn-primary:hover {
  border-color: var(--grafito-pulso);
  background-color: var(--grafito-pulso);
  color: var(--blanco-sistema);
}

.btn-primary:hover .btn-dot {
  opacity: 1;
  transform: translateY(-50%) translateX(0);
}

.btn-secondary:hover {
  border-color: var(--grafito-pulso);
  color: var(--grafito-pulso);
}

/* Botón gigante de Cierre */
.btn-giant {
  padding: 22px 56px;
  padding-right: 72px;
  font-size: 12px;
  letter-spacing: 0.15em;
}

.btn-giant .btn-dot {
  right: 36px;
  width: 7px;
  height: 7px;
}

/* Redes en Hero lateral */
.hero-social {
  display: flex;
  align-items: center;
  gap: 12px;
  margin-top: 40px;
  opacity: 0.65;
}

.hero-social a {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.12em;
  transition: color 0.3s ease;
}

.hero-social a:hover {
  color: var(--terracota-activa);
}

.social-slash {
  font-size: 10px;
  opacity: 0.3;
}

/* --- Estilos Estructurales de Sección --- */
.statement-section,
.services-section,
.method-section,
.automation-section,
.director-section,
.cta-final-section {
  padding: var(--section-padding) 0;
  position: relative;
  z-index: 2;
  border-top: 1px solid rgba(184, 182, 176, 0.22);
}

.technical-label {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  color: rgba(29, 29, 27, 0.45);
  margin-bottom: 24px;
}

.text-accent {
  color: var(--terracota-activa) !important;
}

/* 03 / Qué hace PULSA (Statement Editorial - Ref 02) */
.micro-status {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.1em;
  color: var(--grafito-pulso);
  margin-top: 12px;
}

.pulse-dot {
  width: 6px;
  height: 6px;
  background-color: var(--terracota-activa);
  border-radius: 50%;
}

.statement-heading {
  font-size: clamp(34px, 4.8vw, 62px);
  font-weight: 600;
  line-height: 1.05;
  letter-spacing: -0.03em;
  margin-bottom: 36px;
  max-width: 920px;
}

.statement-desc {
  font-size: clamp(19px, 2.2vw, 25px);
  line-height: 1.45;
  color: rgba(29, 29, 27, 0.8);
  margin-bottom: 56px;
  max-width: 820px;
}

/* Bloque de Tríada de Marca Editorial */
.triad-editorial-lockup {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 32px;
  border-top: 1px solid rgba(29, 29, 27, 0.12);
  padding-top: 36px;
}

.triad-box {
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.triad-num {
  font-size: 11px;
  font-weight: 600;
  color: rgba(29, 29, 27, 0.4);
}

.triad-title {
  font-size: clamp(24px, 3.2vw, 44px);
  letter-spacing: -0.02em;
  line-height: 1;
}

.triad-title .active-dot {
  color: var(--terracota-activa);
}

/* 04 / Canales y servicios (Servicios Aireados de Alto Impacto - Ref 04) */
.services-header {
  margin-bottom: 80px;
}

.section-large-heading {
  font-size: clamp(36px, 4.5vw, 60px);
  font-weight: 600;
  line-height: 1.1;
  letter-spacing: -0.03em;
  margin-bottom: 24px;
}

.section-subtitle {
  font-size: 18px;
  line-height: 1.45;
  color: rgba(29, 29, 27, 0.75);
  max-width: 680px;
}

.services-editorial-list {
  display: flex;
  flex-direction: column;
}

/* Encabezados de microgrupos de servicios */
.service-group-header {
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.15em;
  color: rgba(29, 29, 27, 0.45);
  text-transform: uppercase;
  padding-top: 56px;
  padding-bottom: 12px;
  border-bottom: 1px solid rgba(184, 182, 176, 0.15);
  margin-bottom: 12px;
  will-change: transform, opacity;
  transition: opacity 1000ms var(--transition-smooth), transform 1000ms var(--transition-smooth);
}

/* Fila de Servicio Principal (Gran Aire y Presencia) */
.service-row {
  border-top: 1px solid var(--gris-interfaz);
  padding: 56px 0;
  display: grid;
  grid-template-columns: 2.5fr 3.5fr 5.5fr 0.5fr;
  gap: var(--grid-gutter);
  align-items: start;
  transition: background-color 0.4s var(--transition-smooth);
}

.service-row:last-child {
  border-bottom: 1px solid var(--gris-interfaz);
}

.service-meta {
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.service-number {
  font-size: clamp(32px, 4vw, 56px);
  line-height: 0.9;
  color: var(--terracota-activa);
}

.service-category-label {
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.12em;
  color: rgba(29, 29, 27, 0.45);
}

.service-title-text {
  font-size: clamp(24px, 2.5vw, 36px);
  line-height: 1;
  letter-spacing: -0.02em;
}

.service-description-text {
  font-size: 15px;
  line-height: 1.55;
  color: rgba(29, 29, 27, 0.78);
  max-width: 580px;
}

.service-arrow {
  justify-self: end;
  font-size: 20px;
  color: rgba(29, 29, 27, 0.3);
  transition: transform 0.4s var(--transition-smooth), color 0.4s ease;
}

/* Hover en Filas de Servicio */
.service-row:hover {
  background-color: rgba(216, 208, 195, 0.15);
}

.service-row:hover .service-arrow {
  transform: translate(4px, -4px);
  color: var(--terracota-activa);
}

/* Estilos de WordPress (Secundario/Dashed) */
.row-secondary {
  border-top-style: dashed;
  opacity: 0.85;
}

.row-secondary:hover {
  background-color: transparent; /* Sin hover interactivo fuerte */
}

.row-secondary .service-number {
  color: var(--gris-interfaz);
}

.row-secondary .service-arrow {
  color: rgba(29, 29, 27, 0.15);
}

/* Estilos de Make (Transversal con Diagrama Integrado - Ref 05) */
.row-transversal {
  background-color: rgba(216, 208, 195, 0.22);
  border: 1px solid var(--gris-interfaz);
  border-radius: 4px;
  padding: 48px;
  grid-template-columns: 1.5fr 10fr 0.5fr; /* Reestructurado para el diagrama */
}

.row-transversal:hover {
  background-color: rgba(216, 208, 195, 0.3);
}

.grid-2-cols {
  display: grid;
  grid-template-columns: 1.1fr 0.9fr;
  gap: 40px;
  align-items: center;
}

/* Diagrama de Make (Ref 05) */
.make-diagram-container {
  display: flex;
  align-items: center;
  justify-content: center;
  background-color: var(--blanco-sistema);
  padding: 24px;
  border-radius: 4px;
  border: 1px solid rgba(184, 182, 176, 0.5);
  box-shadow: 0 4px 20px rgba(29, 29, 27, 0.02);
}

.diagram-nodes {
  display: flex;
  flex-direction: column;
  gap: 12px;
}

.diagram-node {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  background-color: var(--blanco-sistema);
  border: 1px solid var(--gris-interfaz);
  padding: 8px 12px;
  border-radius: 4px;
  text-align: center;
  min-width: 64px;
  transition: border-color 0.3s ease, color 0.3s ease;
}

.diagram-lines {
  display: flex;
  align-items: center;
  position: relative;
}

.diagram-line {
  height: 1px;
  background-color: rgba(29, 29, 27, 0.18);
  width: 32px;
  position: relative;
  overflow: hidden;
}

.diagram-line::after {
  content: "";
  position: absolute;
  top: 0;
  left: -100%;
  width: 100%;
  height: 100%;
  background: linear-gradient(90deg, transparent, var(--terracota-activa), transparent);
  animation: makeFlow 2.2s linear infinite;
}

@keyframes makeFlow {
  0% { left: -100%; }
  100% { left: 100%; }
}

.diagram-center-node-wrapper {
  position: relative;
  display: inline-block;
  z-index: 2;
}

.diagram-center-node {
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0.12em;
  background-color: var(--terracota-activa);
  color: var(--blanco-sistema);
  padding: 10px 18px;
  border-radius: 999px;
  display: inline-flex;
  align-items: center;
  gap: 2px;
  box-shadow: 0 4px 12px rgba(201, 79, 61, 0.2);
  animation: makePulse 2.8s infinite var(--transition-smooth);
}

.active-dot-mini {
  color: var(--blanco-sistema);
  display: inline-block;
  font-size: 1.1em;
  line-height: 1;
  margin-left: 1px;
}

@keyframes makePulse {
  0% {
    box-shadow: 0 0 0 0 rgba(201, 79, 61, 0.45);
  }
  70% {
    box-shadow: 0 0 0 9px rgba(201, 79, 61, 0);
  }
  100% {
    box-shadow: 0 0 0 0 rgba(201, 79, 61, 0);
  }
}

.diagram-outputs {
  display: flex;
  flex-direction: column;
  gap: 12px;
}

.node-source:hover {
  border-color: var(--grafito-pulso);
}

.node-output {
  background-color: var(--arena-digital);
  border-color: rgba(29, 29, 27, 0.15);
}

.node-output:hover {
  border-color: var(--terracota-activa);
  color: var(--terracota-activa);
}

/* 05 / Método (Cronograma Técnico Editorial) */
.method-header {
  margin-bottom: 80px;
}

.method-editorial-timeline {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: var(--grid-gutter);
}

.method-card {
  display: flex;
  flex-direction: column;
  gap: 16px;
  padding-right: 16px;
}

.method-num-wrapper {
  display: flex;
  align-items: center;
  gap: 12px;
}

.method-large-num {
  font-size: clamp(36px, 4vw, 56px);
  color: var(--terracota-activa);
  line-height: 1;
}

.method-divider-line {
  flex-grow: 1;
  height: 1px;
  background-color: rgba(29, 29, 27, 0.12);
}

.method-card:last-child .method-divider-line {
  background-color: transparent; /* Apagar última línea */
}

.method-card-title {
  font-size: 20px;
  letter-spacing: -0.01em;
  line-height: 1.2;
}

.method-card-desc {
  font-size: 14px;
  line-height: 1.55;
  color: rgba(29, 29, 27, 0.75);
}

/* 06 / IA, automatización y Make */
.automation-wrapper {
  margin-top: 24px;
}

.technical-flow-visual {
  margin-top: 56px;
  background-color: var(--grafito-pulso);
  color: var(--blanco-sistema);
  padding: 40px;
  border-radius: 4px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  border: 1px solid rgba(255, 255, 255, 0.08);
}

.flow-step {
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.flow-label {
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.14em;
  color: rgba(246, 244, 239, 0.4);
}

.flow-value {
  font-size: 16px;
  letter-spacing: 0.05em;
  text-transform: uppercase;
}

.step-core .flow-value {
  color: var(--terracota-activa);
}

.flow-arrow {
  font-size: 24px;
  color: rgba(246, 244, 239, 0.15);
}

/* 07 / Dirección / Sobre Matías (Asimetría y Wireframe - Ref 03) */
.director-layout {
  display: grid;
  grid-template-columns: 1.2fr 0.8fr;
  gap: 56px;
  margin-top: 32px;
  align-items: start;
}

.paragraph-medium {
  font-size: clamp(16px, 1.8vw, 20px);
  line-height: 1.6;
  color: rgba(29, 29, 27, 0.8);
  margin-bottom: 32px;
}

.director-system-tag {
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: rgba(29, 29, 27, 0.45);
  margin-bottom: 24px;
}

.director-signature {
  display: flex;
  flex-direction: column;
  gap: 4px;
}

.signature-word {
  font-size: 24px;
  font-weight: 500;
  letter-spacing: -0.01em;
}

.signature-desc {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: rgba(29, 29, 27, 0.45);
}

/* Foto de perfil real optimizada (Ref 03) */
.director-image-container {
  aspect-ratio: 1/1;
  width: 100%;
  max-width: 440px;
  border: 1px solid var(--gris-interfaz);
  background-color: var(--arena-digital);
  overflow: hidden;
  position: relative;
}

.director-photo {
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: grayscale(100%) contrast(1.05);
  opacity: 0.85;
  transition: filter 0.6s var(--transition-smooth), 
              opacity 0.6s var(--transition-smooth), 
              transform 0.6s var(--transition-smooth);
}

.director-image-container:hover .director-photo {
  filter: grayscale(0%) contrast(1);
  opacity: 1;
  transform: scale(1.02);
}

/* 08 / CTA final (Bloque Masivo Fuerte de Cierre - Ref 07) */
.cta-final-section {
  background-color: var(--grafito-pulso);
  color: var(--blanco-sistema);
  text-align: center;
  border-top: none;
  padding: clamp(140px, 12vw, 200px) 0;
}

.cta-final-content {
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  max-width: 920px;
  margin: 0 auto;
}

.cta-status-tag {
  display: inline-flex;
  align-items: center;
  gap: 8px;
}

.cta-status-tag .pulse-dot {
  animation: ctaDotPulse 2s infinite ease-in-out;
}

@keyframes ctaDotPulse {
  0% { transform: scale(1); opacity: 1; }
  50% { transform: scale(1.35); opacity: 0.6; }
  100% { transform: scale(1); opacity: 1; }
}

.cta-final-large-title {
  font-size: clamp(40px, 6.2vw, 92px);
  font-weight: 700;
  line-height: 1.02;
  letter-spacing: -0.04em;
  margin-top: 16px;
  margin-bottom: 32px;
}

.cta-final-large-title .active-dot {
  color: var(--terracota-activa);
  display: inline-block;
  transform: scale(1.15);
  transform-origin: center bottom;
  margin-left: 0.04em;
}

.cta-final-copy {
  font-size: clamp(17px, 2vw, 22px);
  line-height: 1.45;
  color: rgba(246, 244, 239, 0.72);
  margin-bottom: 56px;
  max-width: 680px;
}

.cta-final-actions {
  display: flex;
  justify-content: center;
  margin-bottom: 48px;
}

.cta-final-actions .btn-primary {
  border-color: rgba(246, 244, 239, 0.85);
  color: var(--blanco-sistema);
}

.cta-final-actions .btn-primary:hover {
  background-color: var(--blanco-sistema);
  color: var(--grafito-pulso);
  border-color: var(--blanco-sistema);
}

.cta-final-secondary {
  display: flex;
  gap: 36px;
  align-items: center;
}

.link-oblique-arrow {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.12em;
  color: rgba(246, 244, 239, 0.55);
  display: inline-flex;
  align-items: center;
  gap: 6px;
  transition: color 0.3s ease;
}

.link-oblique-arrow:hover {
  color: var(--blanco-sistema);
}

.link-oblique-arrow .arrow-icon {
  font-size: 12px;
  transform: translateY(-1px);
}

/* 09 / Site Footer */
.site-footer {
  background-color: var(--blanco-sistema);
  color: var(--grafito-pulso);
  padding-bottom: 48px;
  position: relative;
  z-index: 2;
}

.footer-top-line {
  width: 100%;
  height: 1px;
  background-color: var(--gris-interfaz);
  margin-bottom: 72px;
}

.footer-main-content {
  row-gap: 40px;
}

.footer-brand {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: 6px;
}

.footer-logo {
  font-size: 24px;
}

.footer-tagline {
  font-size: 13px;
  font-weight: 500;
  color: rgba(29, 29, 27, 0.6);
  margin-top: 4px;
}

.footer-label {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: rgba(29, 29, 27, 0.45);
  display: block;
  margin-bottom: 24px;
}

.footer-nav-links {
  display: flex;
  flex-direction: column;
  gap: 12px;
}

.footer-nav-links a {
  font-size: 14px;
  color: rgba(29, 29, 27, 0.7);
  transition: color 0.3s ease;
  width: fit-content;
}

.footer-nav-links a:hover {
  color: var(--grafito-pulso);
}

.footer-info-text {
  font-size: 15px;
  margin-bottom: 4px;
}

.footer-info-description {
  font-size: 13px;
  color: rgba(29, 29, 27, 0.6);
  margin-bottom: 24px;
}

.footer-socials {
  display: flex;
  gap: 16px;
}

.footer-socials a {
  font-size: 13px;
  font-weight: 600;
  color: rgba(29, 29, 27, 0.6);
  transition: color 0.3s ease;
}

.footer-socials a:hover {
  color: var(--terracota-activa);
}

.footer-bottom-row {
  margin-top: 72px;
  border-top: 1px solid rgba(184, 182, 176, 0.3);
  padding-top: 24px;
  display: flex;
  justify-content: space-between;
  align-items: center;
  flex-wrap: wrap;
  gap: 16px;
}

.copyright-text {
  font-size: 12px;
  color: rgba(29, 29, 27, 0.5);
}

.technical-stamp-text {
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: rgba(29, 29, 27, 0.35);
}

/* --- CLASES DE TRANSICIÓN PARA SCROLL REVEALS --- */
[data-reveal] {
  opacity: 0;
  transform: translateY(24px);
  transition: opacity 1000ms var(--transition-smooth), transform 1000ms var(--transition-smooth);
  will-change: transform, opacity;
}

@media (prefers-reduced-motion: no-preference) {
  /* Hero anim-trigger inicial */
  .hero-section .title-line {
    opacity: 0;
    transform: translateY(32px);
    transition: opacity 1000ms var(--transition-smooth), transform 1000ms var(--transition-smooth);
  }

  .hero-section.is-active .title-line {
    opacity: 1;
    transform: translateY(0);
  }

  .hero-section.is-active .line-mask:nth-child(1) .title-line { transition-delay: 0.2s; }
  .hero-section.is-active .line-mask:nth-child(2) .title-line { transition-delay: 0.4s; }
  .hero-section.is-active .line-mask:nth-child(3) .title-line { transition-delay: 0.6s; }

  .hero-section.is-active [data-reveal="hero-meta"] {
    opacity: 1;
    transform: translateY(0);
    transition-delay: 0s;
  }
  
  .hero-section.is-active [data-reveal="hero-copy"] {
    opacity: 1;
    transform: translateY(0);
    transition-delay: 0.9s;
  }

  .hero-section.is-active [data-reveal="hero-actions"] {
    opacity: 1;
    transform: translateY(0);
    transition-delay: 1.1s;
  }

  .hero-section.is-active [data-reveal="hero-social"] {
    opacity: 1;
    transform: translateY(0);
    transition-delay: 1.3s;
  }

  .hero-section.is-active [data-reveal="header"] {
    opacity: 1;
    transform: translateY(0);
    transition-delay: 0.1s;
  }

  /* Punto final interactivo */
  .anim-pulse-dot {
    opacity: 0;
    transform: scale(0.5);
  }

  @keyframes pulseAcento {
    0% { opacity: 0; transform: scale(0.5); }
    50% { opacity: 1; transform: scale(1.4); }
    100% { opacity: 1; transform: scale(1.15); }
  }

  .hero-section.is-active .anim-pulse-dot {
    animation: pulseAcento 800ms var(--transition-smooth) forwards;
    animation-delay: 1.3s;
  }
}

/* Disparador para reveals al scroll */
.reveal-visible {
  opacity: 1 !important;
  transform: translateY(0) !important;
}

/* --- ADAPTABILIDAD RESPONSIVE PREMIUM --- */

/* Tablet (max-width: 1024px) */
@media (max-width: 1024px) {
  :root {
    --page-padding: 48px;
    --grid-gutter: 20px;
    --section-padding: 100px 0;
  }

  .technical-grid {
    grid-template-columns: repeat(8, minmax(0, 1fr));
    gap: var(--grid-gutter);
    padding: 0 var(--page-padding);
  }

  .grid-col:nth-child(n+9) {
    display: none;
  }

  .grid-12 {
    grid-template-columns: repeat(8, minmax(0, 1fr));
    gap: var(--grid-gutter);
  }

  .col-span-8 { grid-column: span 8; }
  .col-span-4 { grid-column: span 8; margin-bottom: 24px; }

  .header-container {
    grid-template-columns: 1fr auto;
    gap: 16px;
  }

  .site-nav {
    display: none; /* Mantener la pureza del header en tablet */
  }

  .hero-content {
    max-width: 100%;
  }

  .hero-title {
    margin-top: 40px;
  }

  /* Reorganización de tabla de servicios en tablet */
  .service-row {
    grid-template-columns: 1.5fr 3.5fr 6fr 1fr;
    padding: 40px 0;
  }

  .grid-2-cols {
    grid-template-columns: 1fr;
    gap: 32px;
  }

  .method-editorial-timeline {
    grid-template-columns: repeat(2, 1fr);
    gap: 40px;
  }

  .method-card {
    padding-right: 0;
  }

  .director-layout {
    grid-template-columns: 1fr;
    gap: 40px;
  }

  .director-image-container {
    max-width: 500px;
  }
}

/* Mobile (max-width: 768px) */
@media (max-width: 768px) {
  :root {
    --page-padding: 24px;
    --grid-gutter: 16px;
    --section-padding: 80px 0;
    --activation-line-width: 130px;
  }

  /* Apagar grilla de fondo en móviles */
  .grid-col {
    opacity: 0.008;
  }

  .technical-grid {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: var(--grid-gutter);
    padding: 0 var(--page-padding);
  }

  .grid-col:nth-child(n+5) {
    display: none;
  }

  .grid-12 {
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: var(--grid-gutter);
  }

  .col-span-12 { grid-column: span 4; }
  .col-span-8 { grid-column: span 4; }
  .col-span-4 { grid-column: span 4; }

  .hero-section {
    min-height: 92svh;
  }

  .hero-meta {
    margin-top: 10px;
    margin-bottom: 32px;
    flex-direction: column;
    gap: 8px;
  }

  .title-line {
    font-size: clamp(38px, 12.5vw, 58px);
    letter-spacing: -0.045em;
    line-height: 1.01;
  }

  .hero-bajada {
    font-size: 18px;
    margin-bottom: 36px;
  }

  .hero-actions {
    flex-direction: column;
    width: 100%;
    gap: 12px;
  }

  .btn {
    width: 100%;
    justify-content: center;
  }

  .btn-primary {
    padding-right: 36px;
  }

  .btn-primary:hover .btn-dot {
    transform: translateY(-50%) translateX(0);
  }

  .hero-social {
    margin-top: 24px;
    width: 100%;
    justify-content: flex-start;
  }

  .triad-editorial-lockup {
    grid-template-columns: 1fr;
    gap: 24px;
    padding-top: 24px;
  }

  .service-group-header {
    padding-top: 36px;
    padding-bottom: 8px;
    margin-bottom: 8px;
  }

  /* Filas de servicio colapsan verticalmente de forma refinada */
  .service-row {
    grid-template-columns: 1fr;
    gap: 16px;
    padding: 36px 0;
  }

  .service-meta {
    flex-direction: row;
    align-items: center;
    gap: 16px;
  }

  .service-number {
    font-size: 28px;
  }

  .service-arrow {
    display: none; /* Apagar flecha en móviles */
  }

  .row-transversal {
    padding: 24px;
  }

  .grid-2-cols {
    gap: 24px;
  }

  .make-diagram-container {
    padding: 16px;
    flex-wrap: wrap;
    gap: 16px;
  }

  .diagram-line {
    width: 16px;
  }

  .diagram-center-node {
    padding: 8px 12px;
    font-size: 10px;
  }

  .method-editorial-timeline {
    grid-template-columns: 1fr;
    gap: 32px;
  }

  .method-card {
    padding-right: 0;
  }

  .method-divider-line {
    display: none; /* Apagar líneas divisoras en móviles */
  }

  .technical-flow-visual {
    flex-direction: column;
    align-items: flex-start;
    gap: 20px;
    padding: 24px;
  }

  .flow-arrow {
    transform: rotate(90deg);
    margin-left: 12px;
  }

  .cta-final-secondary {
    flex-direction: column;
    gap: 16px;
  }

  .footer-bottom-row {
    flex-direction: column;
    align-items: flex-start;
    gap: 8px;
  }
}

/* Preferencias de Movimiento Reducido */
@media (prefers-reduced-motion: reduce) {
  * {
    animation-delay: 0s !important;
    animation-duration: 0s !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0s !important;
    scroll-behavior: auto !important;
  }
  
  [data-reveal],
  .hero-section .title-line,
  .hero-activation-line {
    opacity: 1 !important;
    transform: none !important;
  }
  
  .anim-pulse-dot {
    opacity: 1 !important;
    transform: scale(1.15) !important;
  }
  
  .btn-dot,
  .btn-header .btn-dot {
    transform: translateY(-50%) translateX(0) !important;
  }
}